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March 11, 2021 @ 11:00 am - 12:00 pm
Why is There a Coffee Advertisement at your Seder? The Story of the Berry that Looked Like a Bean.
Presented by: Elie Rosenfeld, CEO of Joseph Jacobs Advertising Agency
With 25 years of experience in advertising and marketing, Elie Rosenfeld is one of the leading experts in marketing strategy and communications for the American Jewish market. Elie began his career at Royal Wine/Kedem in their advertising department and created their in-house ad agency.
In 1996, Elie joined the historic Joseph Jacobs Advertising agency and in 2003 acquired the firm and became its CEO. Today, he is a respected consultant to the kosher food industry and the Jewish media field. Elie’s expertise is in practical media and marketing strategy targeting the Jewish consumer utilizing traditional print, and also the highly specialized arena of Jewish digital and social media advertising.
One of Joseph Jacob’s most famous contributions to the American Jewish market is the famed Maxwell House Haggadah. Since 1932 Jewish homes have turned these pages as they retell the story of Pesach. Elie has been fortunate to direct 2 revisions of this work, including the overhaul of its English translation in 2011.
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Partnering Synagogues:
Anshei Chesed Congregation, Boynton Beach (FL)
Anshei Emuna Congregation, Delray Beach (FL)
Beth David Synagogue, West Hartford (CT)
Bialystoker Synagogue, New York (NY)
B’nai Israel-Ohev Zedek, Philadelphia (PA)
Congregation Agudath Sholom, Stamford (CT)
Congregation Ahavas Sholom, Columbus (OH)
Congregation Aitz Chaim, West Palm Beach (FL)
Congregation Anshe Sfard, New Orleans (LA)
Congregation Anshe Sfard Kehillat Torah, Glendale (WI)
Congregation Beth Hamedrosh, Wynnewood (PA)
Congregation Beth Ora, Montreal (QUE)
Congregation Beth Sholom, Providence (RI)
Congregation Bnai Yeshurun, Teaneck (NJ)
Congregation Etz Chaim of Kew Gardens Hills (NY)
Congregation Kehilath Jeshurun, New York (NY)
Congregation Ohav Zedek, Wilkes-Barre (PA)
Congregation Tiferet Israel, Austin (TX)
Congregation Torah Ohr, Boca Raton (FL)
Congregation Zvi Jacob, Utica (NY)
Darchei Noam, Minneapolis (MN)
East Denver Orthodox Synagogue (EDOS), Denver (CO)
Fleetwood Synagogue, Fleetwood (NY)
Jewish Center of Atlantic Beach (NY)
Kehillat New Hempstead (NY)
Kehillat Shaarei Torah of Toronto (ONT)
Keneseth Beth Israel, Richmond (VA)
Ner Tamid Greenspring Valley Synagogue, Baltimore (MD)
Suburban Torah, Livingston (NJ)
United Orthodox Synagogues, Houston (TX)
Young Israel of Bal Harbour, Surfside (FL)
Young Israel of Brookline (MA)
Young Israel of Deerfield Beach (FL)
Young Israel of East Brunswick (NJ)
Young Israel of Elkins Park (PA)
Young Israel of Fort Lee (NJ)
Young Israel of Hillcrest (NY)
Young Israel of Hollywood/Ft. Lauderdale (FL)
Young Israel of Kew Gardens Hills (NY)
Young Israel of New Hyde Park (NY)
Young Israel of Plainview (NY)
Young Israel of Queens Valley (NY)
Young Israel of Southfield (MI)
Young Israel of Stamford (CT)
Young Israel of West Hartford (CT)
OU Privacy Policy For all questions or to become a Partnering Synagogue, please contact Rebbetzin Judi Steinig, steinigj@ou.org