PR Intake Form

PR PROCESS:

1. Once the PR team hears from you, we’ll set up a discovery call with you or your department. Please ensure the head of your department is aware.

2. We will develop a PR plan and draft the agreed-upon materials.

3. The PR department will send the finished piece for approval (and any changes) to the head of your department.

4. Once your department head approves the piece, we will seek executive approval. Note that this final approval may take up to 48 hours.

5. The PR department will pitch the material to appropriate media outlets.

6. The PR department will set up interviews if applicable and share coverage with the contact from your department.

7. The publication of a piece is considered an intermediate step in the PR process: The department is responsible for disseminating the piece via its social media platforms.

PLEASE NOTE:

*All applicable fields must be completed to consider your request
*Requests must be submitted at least two weeks prior to the initiative/activity
*All requests for coverage must be cleared by your department head before the request may be made
*When sending a PR request, the head of your department must be copied
*If we create a press release or other public relations material, please note you will need to obtain a quote from your department head
*Once the PR department has agreed on a pitching plan, the typical turnaround time is 3-5 days

  • General information

    (for PR department to communicate with you)
  • Initiative Details

  • Date Format: MM slash DD slash YYYY
  • (if applicable - this should include a link to all material related to the initiative)
  • About the Initiative

  • Drop files here or
  • Drop files here or
  • PR Questions

  • (e.g. frum media, secular Jewish)
  • (e.g. Facebook, Instagram, Twitter, etc.)