{"id":54072,"date":"2016-07-26T13:46:01","date_gmt":"2016-07-26T18:46:01","guid":{"rendered":"https:\/\/www.ou.org\/life\/?p=54072"},"modified":"2016-07-26T13:46:01","modified_gmt":"2016-07-26T18:46:01","slug":"orthodox-jewish-mom-makes-better-ceo","status":"publish","type":"post","link":"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/","title":{"rendered":"Why Being an Orthodox Jewish Mom Makes Me a Better CEO"},"content":{"rendered":"<p>360i CEO Sarah Hofstetter is not your typical \u2018ad man.\u2019<\/p>\n<p>When 360i, the ad agency I run, won Oscar Mayer\u2019s business in 2010, I politely declined their invitation to sample products from their new portfolio. It\u2019s not that I wasn\u2019t interested\u2014I had spent countless hours trying to win the hot dog maker\u2019s business\u2014but my faith simply prohibited it.<\/p>\n<p>I\u2019ve been keeping kosher and observing the Jewish Sabbath my entire life, along with striving to stick to the other 611 commandments of the Torah. This has meant resisting the temptations of McDonald\u2019s as a child, fending off rebellious friends trying to get me to sneak out with them on Friday nights, and attempting to find the only kosher establishment in Tokyo (yes, it does exist, and yes, they have sushi, not bagels and lox).<\/p>\n<div id=\"ym_1202052104859269762\" class=\"ym\">At face value, perhaps someone like me shouldn\u2019t be in the advertising business at all, let alone run one. And I\u2019ve been told that many times. From friends. From my family. From others in the business. Yet \u201cvulnerabilities\u201d like mine\u2014whether it\u2019s religion, motherhood, or experience\u2014can actually be major assets.<\/div>\n<div class=\"ym\"><\/div>\n<div class=\"ym\"><a href=\"http:\/\/fortune.com\/2016\/07\/25\/sarah-hofstetter-360i\/\">Read full article on Fortune<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>360i CEO Sarah Hofstetter is not your typical \u2018ad man.\u2019 When 360i, the ad agency I run, won Oscar Mayer\u2019s business in 2010, I politely declined their invitation to sample products from their new portfolio. It\u2019s not that I wasn\u2019t interested\u2014I had spent countless hours trying to win the hot dog maker\u2019s business\u2014but my faith<\/p>\n","protected":false},"author":133273,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_cloudinary_featured_overwrite":false,"footnotes":""},"categories":[85],"tags":[],"class_list":["post-54072","post","type-post","status-publish","format-standard","hentry","category-inspiration"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Being an Orthodox Jewish Mom Makes Me a Better CEO - OU Life<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Being an Orthodox Jewish Mom Makes Me a Better CEO - OU Life\" \/>\n<meta property=\"og:description\" content=\"360i CEO Sarah Hofstetter is not your typical \u2018ad man.\u2019 When 360i, the ad agency I run, won Oscar Mayer\u2019s business in 2010, I politely declined their invitation to sample products from their new portfolio. It\u2019s not that I wasn\u2019t interested\u2014I had spent countless hours trying to win the hot dog maker\u2019s business\u2014but my faith\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/\" \/>\n<meta property=\"og:site_name\" content=\"OU Life\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-26T18:46:01+00:00\" \/>\n<meta name=\"author\" content=\"Sarah Hofstetter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarah Hofstetter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/\",\"url\":\"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/\",\"name\":\"Why Being an Orthodox Jewish Mom Makes Me a Better CEO - OU Life\",\"isPartOf\":{\"@id\":\"https:\/\/www.ou.org\/life\/#website\"},\"datePublished\":\"2016-07-26T18:46:01+00:00\",\"author\":{\"@id\":\"https:\/\/www.ou.org\/life\/#\/schema\/person\/593970a09628be49a46da7378e5fe3e3\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ou.org\/life\/#website\",\"url\":\"https:\/\/www.ou.org\/life\/\",\"name\":\"OU Life\",\"description\":\"Everyday Jewish Living\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ou.org\/life\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ou.org\/life\/#\/schema\/person\/593970a09628be49a46da7378e5fe3e3\",\"name\":\"Sarah Hofstetter\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ou.org\/life\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9e1a0e1f4c8ef8148552e7615984a63ab6e33d8d67a8d49ad5a905092fa3ceb4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9e1a0e1f4c8ef8148552e7615984a63ab6e33d8d67a8d49ad5a905092fa3ceb4?s=96&d=mm&r=g\",\"caption\":\"Sarah Hofstetter\"},\"url\":\"https:\/\/www.ou.org\/life\/author\/shofstetter1\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Why Being an Orthodox Jewish Mom Makes Me a Better CEO - OU Life","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/","og_locale":"en_US","og_type":"article","og_title":"Why Being an Orthodox Jewish Mom Makes Me a Better CEO - OU Life","og_description":"360i CEO Sarah Hofstetter is not your typical \u2018ad man.\u2019 When 360i, the ad agency I run, won Oscar Mayer\u2019s business in 2010, I politely declined their invitation to sample products from their new portfolio. It\u2019s not that I wasn\u2019t interested\u2014I had spent countless hours trying to win the hot dog maker\u2019s business\u2014but my faith","og_url":"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/","og_site_name":"OU Life","article_published_time":"2016-07-26T18:46:01+00:00","author":"Sarah Hofstetter","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sarah Hofstetter","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/","url":"https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/","name":"Why Being an Orthodox Jewish Mom Makes Me a Better CEO - OU Life","isPartOf":{"@id":"https:\/\/www.ou.org\/life\/#website"},"datePublished":"2016-07-26T18:46:01+00:00","author":{"@id":"https:\/\/www.ou.org\/life\/#\/schema\/person\/593970a09628be49a46da7378e5fe3e3"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ou.org\/life\/inspiration\/orthodox-jewish-mom-makes-better-ceo\/"]}]},{"@type":"WebSite","@id":"https:\/\/www.ou.org\/life\/#website","url":"https:\/\/www.ou.org\/life\/","name":"OU Life","description":"Everyday Jewish Living","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ou.org\/life\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.ou.org\/life\/#\/schema\/person\/593970a09628be49a46da7378e5fe3e3","name":"Sarah Hofstetter","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ou.org\/life\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/9e1a0e1f4c8ef8148552e7615984a63ab6e33d8d67a8d49ad5a905092fa3ceb4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9e1a0e1f4c8ef8148552e7615984a63ab6e33d8d67a8d49ad5a905092fa3ceb4?s=96&d=mm&r=g","caption":"Sarah Hofstetter"},"url":"https:\/\/www.ou.org\/life\/author\/shofstetter1\/"}]}},"acf":[],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/posts\/54072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/users\/133273"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/comments?post=54072"}],"version-history":[{"count":1,"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/posts\/54072\/revisions"}],"predecessor-version":[{"id":54073,"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/posts\/54072\/revisions\/54073"}],"wp:attachment":[{"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/media?parent=54072"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/categories?post=54072"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ou.org\/life\/wp-json\/wp\/v2\/tags?post=54072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}