Not Your Bubby’s Wine

June 1, 2015, by

Hip, edgy, and the only of its kind on the shelves, Ralph’s company L’Chaim Kosher Wine is definitely not your Bubby’s wine, but it’s certainly worthy of her table. Phrases like that—and “Kosher, Even if You’re Not” have become marketing slogans launched by the international wine house to promote its products beyond the old-school styles

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