{"id":3133,"date":"2015-03-23T18:35:47","date_gmt":"2015-03-23T18:35:47","guid":{"rendered":"http:\/\/www.ou.org\/community\/?p=3133"},"modified":"2020-09-08T11:00:19","modified_gmt":"2020-09-08T11:00:19","slug":"what-to-do-with-new-guests","status":"publish","type":"post","link":"https:\/\/www.ou.org\/community\/ou-synablog\/what-to-do-with-new-guests\/","title":{"rendered":"What to do With New Guests"},"content":{"rendered":"<p><a href=\"https:\/\/www.ou.org\/community\/files\/2015\/01\/Synablog623x221.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-post-3133 wp-image-2985 size-full\" src=\"https:\/\/www.ou.org\/community\/files\/2015\/01\/Synablog623x221.jpg\" alt=\"Synablog623x221\" width=\"623\" height=\"221\" srcset=\"https:\/\/www.ou.org\/community\/files\/2015\/01\/Synablog623x221.jpg 623w, https:\/\/www.ou.org\/community\/files\/2015\/01\/Synablog623x221-300x106.jpg 300w\" sizes=\"auto, (max-width: 623px) 100vw, 623px\" \/><\/a><\/p>\n<p><em>Rabbi Einhorn\u2019s\u00a0SynaBlog\u00a0is a new innovative\u00a0blog\u00a0that shares tips, tactics, strategies and best practices that enable Shul growth and promote Shul vitality.<\/em><\/p>\n<p>How many new guests do I need to retain to grow my shul? Comparative church research seems to suggest that a shul must keep around 15 percent of its first time guests in order to experience a minimal growth of 5 percent annually. Synagogues that are in decline seem to only keep around 5-8% of their first time guests, if that. A fascinating study has shown that guests who come back a second week in a row after their first visit are probably going to become members (85% retention rate!).<\/p>\n<p>The point of these numbers is to illustrate the importance of capitalizing on that first visit. By the way, don\u2019t announce \u201cwe welcome our <strong>visitors<\/strong>\u201d. The word <strong>\u201cvisitors\u201d <\/strong>feels like outer space. Try \u201cwe welcome our guests\u201d. Back to capitalizing on that first visit. Visitors make a whole bunch of decisions about their future in this shul in the first few seconds of entering. Considerations such as: 1) are they friendly? 2) is the room pleasant to sit in? 3) is the Rabbi likeable? Etc, etc.<\/p>\n<p>Make sure when a new face enters the room that there\u2019s a friendly contact, personal contact, prompt contact, and ultimately a continual contact.<\/p>\n<p>To receive the OU\u00a0Synablog\u00a0to your inbox, please\u00a0click here\u00a0to sign up.<\/p>\n<p><em>Rabbi Shlomo Einhorn is a Musmach of Yeshiva University. He has served as the founder of WINGS a Synagogue Consulting group. Prior to moving to Los Angeles, Rabbi Einhorn was the Rabbi of Manhattan\u2019s West Side Institutional Synagogue where he helped grow the membership by 70% over 4 years. Currently, he is the Rav and Dean of Yeshivat Yavneh.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rabbi Einhorn\u2019s\u00a0SynaBlog\u00a0is a new innovative\u00a0blog\u00a0that shares tips, tactics, strategies and best practices that enable Shul growth and promote Shul vitality. How many new guests do I need to retain to grow my shul? Comparative church research seems to suggest that a shul must keep around 15 percent of its first time guests in order to<\/p>\n","protected":false},"author":454,"featured_media":2974,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_cloudinary_featured_overwrite":false,"footnotes":""},"categories":[44],"tags":[],"class_list":["post-3133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ou-synablog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What to do With New Guests - Community<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ou.org\/community\/ou-synablog\/what-to-do-with-new-guests\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What to do With New Guests - Community\" \/>\n<meta property=\"og:description\" content=\"Rabbi Einhorn\u2019s\u00a0SynaBlog\u00a0is a new innovative\u00a0blog\u00a0that shares tips, tactics, strategies and best practices that enable Shul growth and promote Shul vitality. 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