Tootsie Roll Goes Kosher

December 2, 2009

ORTHODOX UNION APPROVES PLACEMENT OF KOSHER SYMBOL ON PACKAGE OF TOOTSIE ROLL INDUSTRIES CANDY

Tootsie Roll Industries, Inc. today announced that Tootsie Rolls, Tootsie Fruit Rolls, Frooties and DOTS have become kosher-certified by the Orthodox Union, the world’s largest kosher certification agency. New packaging bearing the “OU” symbol will be distributed nationwide beginning in the next few weeks.

“We take great pride in producing wholesome confectionery products with fresh ingredients of the highest quality. This will bring our iconic brands to an entirely new consumer base that can now enjoy our products,” said Ellen Gordon, President, Tootsie Roll Industries.

The OU rigorously monitors of all aspects of production. It supervises the process by which the food is prepared, examines the ingredients used to make the food, and regularly inspects the processing facilities to make sure that its standards are met.

“We are very pleased to have Tootsie Roll join with other leading confectionery producers who have attained OU certification in recent years. It was also gratifying for OU to guide Tootsie Roll through the certification process and bring these famous candies to the growing kosher market place,” said Rabbi Eliyahu Safran, OU Kosher’s Vice President of Communications and Marketing. “It was rewarding for OU Kosher’s team, headed by Rabbis Dovid Jenkins and Abraham Juravel, as well as Phyllis Koegel, OU Marketing Associate, to corroborate with Tootsie Roll’s team and bring the much sought after Tootsie Roll products to an ever-growing kosher market place.”

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About Tootsie Roll Industries, Inc.
Tootsie Roll Industries, Inc. is one of the country’s largest candy companies, headquartered in Chicago with operations in Massachusetts, Tennessee, Wisconsin, Mexico and Toronto. In its 112th year, the company produces more than sixty-four million Tootsie Rolls per day and is considered the world’s largest lollipop supplier. The company sells many well-known branded products including Tootsie Roll, Tootsie Roll Pops, Tootsie Pop Drops, Caramel Apple Pops, Child’s Play, Charms, Blow Pop, Blue Razz, Cella’s chocolate covered cherries, Mason Dots, Mason Crows, Junior Mints, Charleston Chew, Sugar Daddy, Sugar Babies, Andes, Fluffy Stuff cotton candy, Dubble Bubble, Razzles, Cry Baby, Nik-L-Nip and EI Bubble. For more information about the Company, see the Company’s website on the Internet at: http://www.tootsie.com.

About The Orthodox Union
The Orthodox Union, now in its second century of service to the Jewish community of North America and beyond, represents the fastest growing segment in Jewish life. The OU is a world leader in community and synagogue services, adult education, youth work through NCSY, political action through the IPA (Institute of Public Affairs), and advocacy for persons with disabilities through Yachad and Our Way. Its kosher certification label, the OU, is the world’s most recognized kosher symbol and can be found on over 400,000 products manufactured in 80 countries around the globe.