On Monday, December 27, the new look of the OU Kosher Homepage launched into the virtual world with a brand new homepage design that better reflects what OU Kosher is about. The homepage was redesigned with a new look, new content, significant layout updates and features.
“The new homepage design and implementation could not be possible without the coordinated efforts of the many OU departments and dedicated staff,” declared Rabbi Eli Eleff , OU Kosher Rabbinic Coordinator and Website Administrator. “The new homepage attempts to simplify the access of site, by providing most information within a few clicks.”
“The new homepage covers a fresh new branding of OU Kosher as well as updated content and functionality of the website. The time and effort that went into the redesign of the homepage is evident, simultaneously improving services to existing customers and attracting new ones. Users can now make use of an array of new functionalities on the oukosher.org website,” said Rabbi Eleff.
Talking about the homepage redesign, Rabbi Moshe Elefant, Chief Operating Officer of OU’s Kosher division commented: “As the leader and trailblazer in kosher certification, the OU takes pride in the launch of our new homepage. This homepage will effectively connect the kosher manufacturer, kosher consumer, and the kosher certifier.”
OU | World's Largest Jewish Resource